Unit 1: Background Information
- Correctly list the six basic steps of the sales process.
- Obtain a client's written consent to complete the sales process.
- Correctly list three actions you must complete before a client will commit to buying.
- Simulation Overview:
- In this simulation you will meet ------- Regional Vice President of Sales. Through your questions and his answers you will learn about the process of selling why it is important to acquire written consent from a client and the benefits of maintaining relationships with your clients.
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Unit 2: Building Relationships
- Complete three actions to help you when building relationships with clients.
- Demonstrate honesty authority reliability and competence.
- Ask situation-appropriate questions during the sales process.
- Follow three guidelines for gathering information.
- Simulation Overview:
- In this simulation you will meet ------- the owner of ---. Mr. ---- is going to open two new - --- Computer stores in three months. As one of Account Executives for the Business Solutions product line your goal is to build a meaningful relationship with -------.
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Unit 3: Demonstrating the Need
- List the three stages of need.
- Respond to a client based on his or her stage of need.
- Differentiate between personal and economical objections to buying.
- Help clients visualize themselves benefiting from your product or service.
- Simulation Overview:
- In this simulation you are part of the sales team for ------ and will meet -------- office manager for the ----------. The firm is growing rapidly and needs to expand and upgrade its internal network. ------ has requested to meet with you to discuss proposal for the project.
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Unit 4: Satisfying the Need
- Restate a client's key issues.
- Explain how your product or service meets the key issues.
- Manage a client's anxiety by speaking plainly asking for feedback and sharing success stories.
- Gather specific information before negotiating.
- Complete the five stages of negotiation.
- Simulation Overview:
- In this simulation you will meet ------ to discuss needs N the ways to satisfy.
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